At some point in history, the press discovered that it could sell truths—and how much it could profit from doing so. Then, realizing this new potentiality, it took it on with gusto and, over decades, gradually intensifying it as intensifying it proved more and more profitable, it became a tool of systematic manipulation. For a while, nothing seemed able to stand up to it, to diminish its sovereign power; and it deluded itself that it would always be like this. What has happened in the West, then, in a sudden way and notably in Brazil, is something simply delightful to observe: this whole scoundrel empire, this conglomerate of lies, is now targeted by the fury of the very masses it has manipulated and seems doomed to collapse. It is a privilege to notice it in real time! And who could have predicted it? After many years of lying, lying, and lying, to the point of doing it with an astonishing shamelessness, overstepping all limits and insulting the intelligence of those it deceived, it has fomented a very violent reaction against itself that did not warn when it would burst. It is true: it is still too early to risk the final chapters of this story; but, for now, there is no way to contain the stretching of the same smile that lived on Voltaire’s face.
At Some Point in History, the Press Discovered…
