Publicity, like polemics, is dispensable in literature and requires a predisposition. From the moment one enters this game, one has to have the talent not to stray and not become corrupted. To imagine a Kafka, for example, dealing with such protocols is impossible. When he thought of his writings in the hands of the general public, Kafka thought it would be more convenient to burn them, and this shows that if publicity were forced upon him, he would never have written what he wrote. It is really a matter of vocation to remain serious and sincere in front of any audience.